March 15, 2023
A strong track record does not guarantee success in a new company.
CROs often fall short when they rely too heavily on what worked before, fail to adjust to changing customer behavior, or struggle to work across the business.
In Part 2 of this series, JM Search Partner Dan Kielar shares perspectives from CEOs, board members, and operating partners on two questions: Why do CROs underperform, and what gives leaders confidence in a candidate?
What You’ll Learn
- Why adaptability, not past success, is the strongest predictor of future performance
- The leadership traits CEOs and board members consistently look for during the evaluation process
- How great CROs build high-performing teams and create alignment across the organization
- Why curiosity, accountability, and fresh commercial thinking distinguish the strongest candidates
Why It Matters
- The right CRO can change the direction of a business. The wrong one can slow growth and create costly setbacks.
- This paper offers a practical look at what to watch for before making the hire.